Advertising Design Week 5
Research on a branding and advertisement about a product.
Domino's pizza is recognised as the world's leading pizza delivery company.Our
expertise and passion for delivery hot and fresh pizza's has earned us numerous
awards and the loyalty of millions of pizza lovers around the world.Founded by
Tom Monaghan (10June1960) in Yp Silanti,Michigan,United States.Domino's
\ headquarters in Ann Arbor,MI,United States of America.Officially launched
Domino's pizza Malaysia in September 1997.Its operation hours is 10:30am -
11:00pm.
The unique selling point of Domino's pizza is be unique.First create a unique
product that no one else on the market has thought of creating.Then can put
together a unique offer that can add features,complimentary products and
services,or one on one support to make it easier for the customer to choose
domino's over the competitors.Then also offer a unique guarantee.Their
guarantee was,Pizza delivered in 30 minutes or free regular pizza voucher.
Domino's pizza is guaranteed to be hot,fresh,and great tasting,otherwise we'll
replace the order or refund the money.
Reasons why we guarantee you'll love our "Hot & Wow" pizzas!
1.Our Crusts our world famous Classic Hand Tossed and New York crusts are hand
Stretched from fresh dough.
2.Our Sauces
> Domino's signature sauce - Made from fresh vine-ripened tomatoes.
> Top secret sauce - An aromatic blend of creamy,cheesy flavours with
an unmistakable garlic zest!
> spicy sambal sauce - For those who like a bit of spice in their life!
3.Our Cheese
We use generous amounts of 100% Mozzarella Cheese.
4.Our Topping
We top all our pizzas with only the highest quality meats and the freashest
ingredients.
5.Finally,all our pizzas are made fresh as soon as you place your order.
Our delicious speciality pizzas
- 7 Meat Wonder - Aloha Chicken
- Ultimate Hawaiian - Extravaganzza
- Meatasaurus - Classified Chicken
- Prawn Passion - Plain Cheese
- Chicken Perfection - Beef Pepperoni
- Tuna Exreme - Chicken Pepperoni
- Prawn Sensation - Classic Chicken
- Flaming Tuna - Spicy Sausage
- Meat Mania - Tuna Temptation
- Seafood Delight - Vegie Fiesta
- Spicy Sambal - Vegie Galore
The competitors list :
Pizza Hut (1958) is a American restaurant.Founded by Dan and Frank
Carney in Wichita,Kansas.It is Italian - American cuisine pizza,pasta,
desserts products.Website is-pizzahut.com.
Sample Domino's advertisement
Reference :
http://www.dominos.com.my/frmaboutus.aspx
http://www.inboundpro.net/define-unique-selling-proposition-differentiate-blog
https://www.google.com.my/#bav=on.2,or.r_qf.&fp=2a86b19acd3446c2&q=pizza+hut
https://www.google.com.my/#bav=on.2,or.r_qf.&fp=2a86b19acd3446c2&q=dominos+pizza+menu
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